A quick one today but also a very important one if you are using polls in your marketing in any way shape or form!. Here we have SocialMediaToday.Com explaining the new feature that has been rolled out regarding Facebook Poll Options where you can customise your polls with images and video. Now the boring old title and radio button have gone if you are sensible enough to do without them.
Facebook has added new ways to engage your audience using polls! Click To TweetObviously using images and gifs to a poll can make a huge difference to the engagement you will get from your audience when they see it.
A month after adding a new audience polling option to Instagram Stories, parent company Facebook is now also adding a new poll option, with all profiles and Pages now able to add GIFs and images in their Facebook polls to generate more interest.
Facebook users have had access to simple polls in Groups, on event pages and within Messenger for some time, but not with the capacity to add images – and more importantly, GIFs.
The enhanced poll option provides another way for individuals and brand Pages to generate more attention in the News Feed. Polls have proven particularly popular of late in Facebook Live streams, with publishers using Reactions as a voting mechanism – something Facebook advises against.
It’s quite easy to create your own GIFs, with various tools available to convert video into GIF form, or you can use the array of GIFs already available in your polls. Either way, the new poll options provide another interesting tool worthy of consideration for Pages.
Take a look at the poll below and see how much more visually engaging it is than the boring old polls Facebook had originally.
Or this example originally tweeted by @MattNavarra
As you can see, this new option has the ability to instantly grab your audience and engage them in your poll. Imagine the possibilities for marketing your business to a new audience and how you might get this to go viral?
As always if you would like any help with this or anything else regarding your digital marketing then please feel free to get in touch. We love to chat marketing!